IDC study reveals end user buying criteria for MSSPs
We are pleased to share the following IDC study: “Brand Perceptions of Managed Security Service Providers in Canada, 2021”.
Key Takeaways from Respondents:
- Top 3 buying criteria for end users when engaging with MSSPs are incident response, security staff responsiveness and network monitoring.
- Breadth of security services and competitive pricing also made it to top 5 criteria. End users prefer providers who can offer security bundles instead of point services.
- Management of threat prevention controls are crucial in the MSSP service portfolio but no longer are the market differentiators.
This study will give you customer insights into the most important managed security services buying criteria used and how they measured up against that criteria.
For the second year in a row, GoSecure is proud to appear at the very top of the list when it comes to the Overall Perception Scores submitted by survey respondents.
IDC, Brand Perceptions of Managed Security Service Providers in Canada, 2021 IDC #CA46282421, Yogesh Shivhare, March 2021. IDC is a registered trademark and service mark of IDC and/or its affiliates in the U.S. and internationally, and is used herein with permission. All rights reserved.